what we do.

we are doers. creatives. collaborators. copywriters. designers. developers. communicators. we capture audiences.

we are curious, creative, collaborative minds. we look at things differently than other people. and because of that, we’ve cultivated a list of services that encompass our strengths.
what we do:
print, broadcast, and digital placements
website creation
digital strategy
hyperlocal audience targeting
social media strategy, content and platform management
media planning
brand re-positioning
brand re-launches
brand feature stories
our most popular services

digital offerings

whether you need help with building a new website, refreshing an old one, hyperlocal targeting a specific audience or engaging a completely new one, our creatives give you the solutions that work. from curating the assets necessary to executing the strategy, we’ve got you covered from start to finish. we offer retainer packages and a-la-carte services customized to fit budgets both large and small. we measure. we deliver. maintaining a solid digital presence is imperative. we understand the importance of online presence, and that it digital isn’t about tweets, instagramming or facebook posts (that’s what our social strategy division is for). our digital team works together to carve out a custom platform where you and your brand can rise above.

social strategy

engaging content, analysis, and the ability to pivot based on your audiences’ wants and needs are all part of the formulas we concoct to engage socially. we are a group of detail-oriented industry influencers who have a passion for helping you think big while we deliver. every brand is unique, at least it should be. and if yours is not, we give it a facelift and make it so. we’re a team of artists at heart, with a head for business and strategy. rare hybrids of both sides of the brain. we perform market research to make strategic decisions about the creation, positioning, and curation of your social campaigns are strong and sound. we don’t just throw stuff on a wall and hope it sticks.

branding + messaging

we know branding. first impressions last a lifetime. branding is the sum total of many parts, not the least of which involves technical skill + creativity. typography (our favorite) and color palettes are a very tricky language to master. . . and yes we’re fluent. we take a peek into the story of your business. we take a look under the hood, and really get to know what’s going on. it really is the only way. we craft a voice, the voice that will permeate your communication. we craft a look, the look that will be seen by the eyes of your audience. we fluctuate between loving hand lettered typography and sans serif ones. we make brands unique.

public relations

it all starts with a story. your story. our public relations portfolio speaks for itself. we position you as an industry leader. our success is based on your success, and our goal is to see your business thrive. we give you the expertise of our whole team. we collaborate with and work alongside you. we don’t dismiss you, we actually want and welcome your feedback. all of this combined with our experience, contacts and expertise gives you the power of a big public relations agency with the personalized attention of a small business. we’ve handled public relations for everything from international manufacturers to the local business next door. and each will tell you they feel as if their business is our no.1 priority. we like it that way.

Greenville Center for Creative Arts

Dorothy impressed me from the moment we met. She’s personable, professional and full of energy! It is a pleasure to work alongside a woman with her strength and abilities.
DFS Creative Concepts
2016-09-24T08:50:05-04:00
She’s personable, professional and full of energy!

Classy Kids

Dorothy Self and the DFS team are outstanding in every way. They helped us put together the most beautiful and easy to use website that completely met and exceeded our expectations. They helped us do a complete re branding and we are beyond thrilled with the results that translated who and what our business stands for today as time has evolved. They run all of the behind the scenes traffic through our website which has remained consistent in driving new business. They pay attention to detail and have the BEST customer service there is. I could not be more happy with our choice and go-to for all of our marketing and PR needs.

Deanna Rogers

Classy Kids

DFS Creative Concepts
2021-07-13T12:51:48-04:00

Deanna Rogers

Classy Kids

Dorothy Self and the DFS team are outstanding in every way. They helped us put together the most beautiful and easy to use website that completely met and exceeded our expectations. They helped us do a complete re branding and we are beyond thrilled with the results that translated who and what our business stands for today as time has evolved. They run all of the behind the scenes traffic through our website which has remained consistent in driving new business. They pay attention to detail and have the BEST customer service there is. I could not be more happy with our choice and go-to for all of our marketing and PR needs.

Lucas Marchant for Solicitor

Dorothy and her team are as kind and professional as they are talented. Not only do they have a fantastic eye and mind for design and marketing, they truly personalize the experience and fit each project and idea to the individual. You won't find anyone else that gives such personal and dedicated attention!

Leighann Mullinnix

Lucas Marchant for Solicitor

DFS Creative Concepts
2021-07-13T12:51:16-04:00

Leighann Mullinnix

Lucas Marchant for Solicitor

Dorothy and her team are as kind and professional as they are talented. Not only do they have a fantastic eye and mind for design and marketing, they truly personalize the experience and fit each project and idea to the individual. You won't find anyone else that gives such personal and dedicated attention!

2017 Greenville News Run Downtown 5k

Congratulations on a wonderfully organized race yesterday. I have been competing in New England as well as here in the South for 65 years, and I cannot recall any race that was better organized, better advertised, better run, or better timed. You folks do great work and all runners should thank you! Looking forward to this race next year!

Lloyd Slocum (Bib 1096)

DFS Creative Concepts
2017-02-02T07:40:48-05:00

Lloyd Slocum (Bib 1096)

Congratulations on a wonderfully organized race yesterday. I have been competing in New England as well as here in the South for 65 years, and I cannot recall any race that was better organized, better advertised, better run, or better timed. You folks do great work and all runners should thank you! Looking forward to this race next year!

Mattress by Appointment

I have known Dorothy Self for 10 to 12 years and have followed her projects and accomplishments during that same period of time. After moving my company’s headquarters to Greenville, South Carolina, in 2014 I wanted to work with a firm locally to focus on growing our social media presence. DFS Creative Concepts, and more specifically Dorothy Self, was an easy choice amongst all of the different options available. I have been very pleased so far.

Edwin Shoffner

Mattress by Appointment

DFS Creative Concepts
2016-09-26T23:01:44-04:00

Edwin Shoffner

Mattress by Appointment

I have known Dorothy Self for 10 to 12 years and have followed her projects and accomplishments during that same period of time. After moving my company’s headquarters to Greenville, South Carolina, in 2014 I wanted to work with a firm locally to focus on growing our social media presence. DFS Creative Concepts, and more specifically Dorothy Self, was an easy choice amongst all of the different options available. I have been very pleased so far.

TWIGS

We have worked together on numerous community events, and I know that when I get a call from Dorothy that the request will be effortless because Dorothy will have taken care of all details prior to calling. It was Dorothy’s ability to manage and her personal concern for her clients that brought me into her client network. DFS manages all of Twigs’ social media, the website, promotional collateral and Marketing Direction. There are times when I wonder if DFS has any clients other than Twigs because of the amount of care and attention that Twigs receives! The DFS team is proactive, always listening to our needs and always thinking how to improve for the future. With Dorothy at the helm, I know we are in good hands.

Kate Teirney

TWIGS

DFS Creative Concepts
2017-09-15T14:25:52-04:00

Kate Teirney

TWIGS

We have worked together on numerous community events, and I know that when I get a call from Dorothy that the request will be effortless because Dorothy will have taken care of all details prior to calling. It was Dorothy’s ability to manage and her personal concern for her clients that brought me into her client network. DFS manages all of Twigs’ social media, the website, promotional collateral and Marketing Direction. There are times when I wonder if DFS has any clients other than Twigs because of the amount of care and attention that Twigs receives! The DFS team is proactive, always listening to our needs and always thinking how to improve for the future. With Dorothy at the helm, I know we are in good hands.

Palmetto Timing

When I first started working with Dorothy several years ago she didn't know what a race bib was. What Dorothy did know how to do is market and execute a great event. Dorothy has created a First Class company in just a few short years.

Scott Bagwell

Palmetto Timing

DFS Creative Concepts
2016-09-26T23:03:01-04:00

Scott Bagwell

Palmetto Timing

When I first started working with Dorothy several years ago she didn't know what a race bib was. What Dorothy did know how to do is market and execute a great event. Dorothy has created a First Class company in just a few short years.

Art + Light Gallery

As owner of a small business, Art & Light in the Village of West Greenville, I turned to Dorothy in January 2016 with high hopes, but I had no idea that I would not only gain an incredible business partner but a true friend as well. Dorothy is one of those people who always has the backs of her clients and to see measurable results is icing!

Teresa Roche

Art + Light Gallery

DFS Creative Concepts
2016-09-26T22:54:08-04:00

Teresa Roche

Art + Light Gallery

As owner of a small business, Art & Light in the Village of West Greenville, I turned to Dorothy in January 2016 with high hopes, but I had no idea that I would not only gain an incredible business partner but a true friend as well. Dorothy is one of those people who always has the backs of her clients and to see measurable results is icing!

Gryphon Custom Cabinets

Dorothy and her team have taken the time to get involved and thoroughly understand the vision for my company. A portion of our growth this year is a direct result of her diligence. Since her involvement with our company, she has gone above and beyond in every aspect! I looked up the definition of outstanding customer service in the dictionary and low and behold there were no words, only a picture of Dorothy F. Self. In my industry, timely responses are a crucial component to our success. I know that Dorothy understands that. Her prompt responses to my questions and great attention to detail is something that I greatly appreciate! It has been my pleasure to work with Dorothy, and we look forward to working with her more. I would highly recommend DFS Creative Concepts to anyone who would listen.
DFS Creative Concepts
2017-09-15T12:34:09-04:00
Dorothy and her team have taken the time to get involved and thoroughly understand the vision for my company. A portion of our growth this year is a direct result of her diligence. Since her involvement with our company, she has gone above and beyond in every aspect! I looked up the definition of outstanding customer service in the dictionary and low and behold there were no words, only a picture of Dorothy F. Self. In my industry, timely responses are a crucial component to our success. I know that Dorothy understands that. Her prompt responses to my questions and great attention to detail is something that I greatly appreciate! It has been my pleasure to work with Dorothy, and we look forward to working with her more. I would highly recommend DFS Creative Concepts to anyone who would listen.

Caroline Brackett Studio of Design

Working with Dorothy has opened my eyes to another world of social media, marketing and technology. I can practically hear her wheels turning constantly as she thinks of new and inventive ways of promoting my business! I've gained business, knowledge and a friendship from working with Dorothy and her staff. She's, simply put, the best!
DFS Creative Concepts
2016-09-24T09:38:10-04:00
Working with Dorothy has opened my eyes to another world of social media, marketing and technology. I can practically hear her wheels turning constantly as she thinks of new and inventive ways of promoting my business! I've gained business, knowledge and a friendship from working with Dorothy and her staff. She's, simply put, the best!

Canal Insurance Company

"We started the year with lofty expectations for our new engagement with DFS and it has been awesome to see what we’ve been able to accomplish together. The DFS team has been invaluable – creative, quick, thoughtful, efficient, smart, innovative and also FUN – we would not be reaching important business milestones (even during the pandemic!) without their partnership."

Laura Beth Medley
VP, Chief Human Resources & Corporate Communications Officer

Canal Insurance Company

DFS Creative Concepts
2020-08-13T20:30:15-04:00

Laura Beth Medley
VP, Chief Human Resources & Corporate Communications Officer

Canal Insurance Company

"We started the year with lofty expectations for our new engagement with DFS and it has been awesome to see what we’ve been able to accomplish together. The DFS team has been invaluable – creative, quick, thoughtful, efficient, smart, innovative and also FUN – we would not be reaching important business milestones (even during the pandemic!) without their partnership."

Vivid Hue Home

The DFS team contacted me at the perfect time when I was researching companies to build my e-commerce website. I have a large social media following on instagram (30+K) and the manual back and forth of managing orders was becoming too cumbersome, it was time to move to a true e-commerce platform. I immediately connected with the DFS team because their creative vision for my future site was directly on par with my own. They simply "got" the look and feel that I would need to carry through for my brand. The project management team was responsive during development and, even post-launch, if I ever need support or guidance, they continue to be a resource on which I can rely.

Vivid Hue Home

DFS Creative Concepts
2021-07-13T12:50:38-04:00

Vivid Hue Home

The DFS team contacted me at the perfect time when I was researching companies to build my e-commerce website. I have a large social media following on instagram (30+K) and the manual back and forth of managing orders was becoming too cumbersome, it was time to move to a true e-commerce platform. I immediately connected with the DFS team because their creative vision for my future site was directly on par with my own. They simply "got" the look and feel that I would need to carry through for my brand. The project management team was responsive during development and, even post-launch, if I ever need support or guidance, they continue to be a resource on which I can rely.

Stoneledge Properties

Dorothy and staff at DFS Creative have been tremendously helpful in helping us craft messaging that resonates with our clients! Dorothy is personable, knowledgeable, helpful, energetic, creative and enthusiastic! Not sure what else could be said as a testimonial beyond that! Best of luck in all you do!

Chris Bailey

Stoneledge Properties

DFS Creative Concepts
2016-09-26T22:56:27-04:00

Chris Bailey

Stoneledge Properties

Dorothy and staff at DFS Creative have been tremendously helpful in helping us craft messaging that resonates with our clients! Dorothy is personable, knowledgeable, helpful, energetic, creative and enthusiastic! Not sure what else could be said as a testimonial beyond that! Best of luck in all you do!

Blossom Shoes & Such

We love working with Dorothy and her creative team for our marketing and PR needs. She's always ready to toss around great ideas and has an eye for what works. Her shoe collection isn't too shabby either!

Kimberly Stephens

Blossom Shoes & Such

DFS Creative Concepts
2016-09-26T22:59:07-04:00

Kimberly Stephens

Blossom Shoes & Such

We love working with Dorothy and her creative team for our marketing and PR needs. She's always ready to toss around great ideas and has an eye for what works. Her shoe collection isn't too shabby either!

TWIGS

I have known Dorothy professionally for over a decade. I applauded her work with The Greenville News and Talk Magazine. She was my ‘Go-To’ person for all details regarding advertising, event details and editorial needs. I knew that I could depend on her for accuracy, honesty and timeliness. It was not surprising that eventually Dorothy launched her own business. She is the type of business woman who knows how to do things right and we all know that the only way to ensure that things are done correctly is to be in charge and have it done your way. I, for one, think that Dorothy’s way is the best way.

Kate Tierney

TWIGS

DFS Creative Concepts
2017-09-15T12:38:02-04:00

Kate Tierney

TWIGS

I have known Dorothy professionally for over a decade. I applauded her work with The Greenville News and Talk Magazine. She was my ‘Go-To’ person for all details regarding advertising, event details and editorial needs. I knew that I could depend on her for accuracy, honesty and timeliness. It was not surprising that eventually Dorothy launched her own business. She is the type of business woman who knows how to do things right and we all know that the only way to ensure that things are done correctly is to be in charge and have it done your way. I, for one, think that Dorothy’s way is the best way.

Greenville Track Club

The event was superb this year, thanks to your directing. Mother nature even held back the rain. Sorry I can't give you credit for that. Looking forward to the next one!

Ed Hughes, Board Member

Greenville Track Club

DFS Creative Concepts
2017-02-02T07:43:17-05:00

Ed Hughes, Board Member

Greenville Track Club

The event was superb this year, thanks to your directing. Mother nature even held back the rain. Sorry I can't give you credit for that. Looking forward to the next one!